What Is a Sales Page? (And Why Your Offer Needs One)
Learn what a sales page is, how it’s different from a landing page, and what to get more buyers — with expert copy tips and examples.
Launches
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How to write magnetic headline copy for your sales pages
Struggling to craft attention-grabbing headline copy and battle writer’s block? You’re not alone! Let’s tackle these challenges together. In this blog we are going to share exactly how to write magnetic headline copy for your sales page Why Headlines Matter (A LOT!) First impressions count! Your headline is like the front door to your content. […]
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Turn Browsers into Buyers: Perfecting the Core Offer Section of Your Sales Page
In today’s post, we’ll explore a sales page section that’s frequently overlooked during the copywriting process: the section where you present your offer and its specific features. When I use the term “offer”, I’m referring to whatever it is that you’re selling — though keep in mind that there is a lot more that goes […]
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How to Write Objection-Busting FAQ Copy for Your Sales Page
One of the most common mistakes that I see people make with their sales page copy is neglecting the FAQ section. While most business owners treat it as a “catch all” space to re-establish some of the most important details of their offer, it’s actually a really effective space on your sales page for overcoming […]
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5 Quick Sales Page Tweaks to Increase Conversion Rates
If you want to increase conversion rates on your sales page, you don’t need to overhaul everything. Sometimes, just a few quick tweaks can make a big difference. Here’s five simple tweaks that can help increase your sales page conversion rates. 1. Use an Outcome-Focused Headline Your headline is the first thing people see, so […]
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Boost Your Sales Page Cred: Tips to Establish Authority
If you want to sell more of your offers—especially to colder leads who haven’t been in your world for long—it’s important to include sections on your sales page that help you establish authority. Let’s break down how to do that, and what to include in your copy to make it scream, “I’M THE EXPERT – […]
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How to Easily Create a Sales Page – 3 Possible Solutions
Have a launch coming up and need an effective sales page… but don’t want to spend a ton of time creating it? In this blog post, we’ll explore 3 possible solutions that will make creating a sales page a breeze. Let’s dive in! Solution 1: Outsource to a Copywriter Sometimes, the best solution is to […]
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Top 8 Pre-Launch Strategies for Online Entrepreneurs
There’s a lot of advice out there about how to have an effective launch. But what about your pre launch strategy? What do you do BEFORE your cart actually opens to make sure that your launch is successful? Before launching your offer, it’s essential to build anticipation and excitement among your target audience. Think of […]
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How to Write Sales Pages That Convert and Boost Your Sales
You’re no stranger to writing sales page. But how do you know if your sales page is actually optimized to convert? There aren’t any secrets, really. But there are a few necessary aspects to consider. Understand Your Target Audience To write a sales page that resonates with your audience, you need to understand who they […]
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How to squash the time objection on your sales page
It’s common for people to wonder if they have time to go through your offer. Let’s go over how to overcome the time objection on your sales page or in your sales messaging. A Quick Note on Objections Objections are essentially hesitations and not the same as a flat-out “no.” The most common objections you’ll […]