Copywriting templates for online entrepreneurs
If you’re feeling a little anxious about finding your brand voice, you’re not alone. It’s one of those topics that gets a lot of hype in the copywriting world—and for good reason! Your brand voice is the way your business *sounds*, the personality behind your words, and it’s a big part of what draws in […]
Many business owners want to create effective copy without investing huge chunks of time. In this blog post, we’ll cover three easy, actionable tips for making diy copywriting faster and easier, so you can focus on getting leads and sales. The Common Copywriting Mistake It’s easy to feel intimidated by copywriting, especially when it feels […]
Understanding Your Client’s Pain Points What are pain points? They’re the specific ways in which your buyer’s problem is showing up in their day-to-day life. You can think of pain points as the symptoms of the problem that you solve. While your individual offers should each solve one, very specific problem, you can have many pain […]
Why Conversational Writing Matters Conversational writing involves driving a deeper connection with your reader by suggesting that you’re having a 1:1 conversation with them instead of just presenting them with a bunch of facts. If you want a long-lasting brand, connection-based marketing is a must. Here are 6 tips to help you write from a […]
In this blog post, we’ll dive into customer pain points and give you advice on the best questions to help you nail your messaging and connect with your audience on a deeper level. Why Understanding Customer Pain Points Matters Before we jump into the questions, let’s talk about why understanding customer pain points is so […]
If it sometimes feels like your marketing is getting lost in all the online noise, it might just be time to revisit your ideal client avatar — or create one, if you haven’t already! In this post, we’ll go into detail about what an ideal client avatar is, why it’s crucial for your business’ success, and how to create yours.
Crafting your brand messaging strategy not only helps you attract more buyers but also helps you forge authentic and lasting relationships with them. In this post, we’ll explore what brand messaging is, why it’s important, and how you can start developing yours today.