coaching sales page copy template shown on a tablet

The Coaching / Mentorship Sales Page Copy Template

A plug-and-play sales page copy template specifically designed to help you connect with and book more coaching or mentorship clients.


All prices in USD.

About this template

Coaching and mentorship are intimate, high-touch services with significant commitments — which means quick-espresso-shot sales strategies aren’t going to cut it. Instead, you need a more sophisticated blend of connection, authority, and inspiration.

This template helps you write a sales page that deepens your relationship with potential coaching or mentorship clients even before they’re inside that intimate container. With sections that strike the perfect blend between empathy and authority, you’ll effortlessly whip up a sales page that leaves perfect-fit clients frantically filling out your application form.

What's Included


Mentorship / Coaching Sales Page Template

An easy-to-use, fill-in-the-blanks template for brewing a rich, full-bodied sales page that showcases your ‘secret sauce’ and why you’re worth trusting.


Outline Document

Hard to see the final brew from the beans? Plug your freshly written copy into this outline to see exactly how it’ll appear on the page.


Short Video Walkthrough

A concise, to-the-point video (your time is valuable, after all), showing you exactly how to use your new template.


Messaging Manager

Prep your key selling points and understand your audience before writing, for a smoother, more effective writing process.


Conversion Café

As a shop buyer, you're invited to our private Facebook group where you can ask questions, get messaging + market research feedback, and just pour out your random business-related musings.

Why you need it

Choosing a coach or mentor isn’t as simple as picking a Frappucino flavor off the menu. It’s more like finding that special, unique roast that suits your taste, wakes you up, and warms you from the inside out. And your sales copy needs to reflect that investment experience.

This template was curated to help you connect with perfect-fit coaching or mentorship clients, helping your reader see themselves in their copy while simultaneously getting a sense of why YOU are the very best person to guide them towards their desired transformation.


Demonstrate a deep understanding of your potential clients’ struggles and dreams, so they already feel like you “get them”.

Build Your Authority

Serve them a taster of the framework you’ll guide them through, so you only get applications from people who vibe with your method.

Walk The Talk

Sprinkle powerful forms of social proof throughout the sales page to show that you get real results for your clients.

Filter Leads

Give potential clients the exact information they need to know if they’re a good fit for your coaching or mentorship.

What Makes Our Templates Different

Options on Options

We love cookies, not cookie-cutter solutions. Our templates give you plenty of options for each headline, CTA, and everything in-between, so no two pages ever sound the same.

More than just prompts

Prompts like “talk about pain point here” aren’t exactly helpful. Our Mad-Libs style templates leave you with full sentences, not another writer's-block-induced headache.

Strategy-led, always

Our situation-specific templates strategically support your reader’s decision-making process, so they feel informed (and excited to type in their credit card details).


Resources created by a copywriter actively in the digital trenches, who stays on top of industry trends and today’s conversion strategies (not what worked years ago).

Brew copy that attracts best-fit coaching + mentorship clients

Ready to write a mentorship or coaching sales page that’s as rich and inviting as your morning cup of joe?


coaching sales page copy template shown on a tablet

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